01
Case Studies
Case Studies
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Work Experience
Work Experience
Aug, 2025 – Present
Senior Product Designer, Happyverse
Acting as the sole Product Designer for Happyverse’s core and Coach AI platforms, leading UX across onboarding, goal-setting, and implementation planning experiences. Defined information architecture and user journeys for translating long-term user goals into structured action plans through AI-assisted interaction flows.
Aug, 2025 – Present
Senior Product Designer, Happyverse
Acting as the sole Product Designer for Happyverse’s core and Coach AI platforms, leading UX across onboarding, goal-setting, and implementation planning experiences. Defined information architecture and user journeys for translating long-term user goals into structured action plans through AI-assisted interaction flows.
Aug, 2025 – Present
Senior Product Designer, Happyverse
Acting as the sole Product Designer for Happyverse’s core and Coach AI platforms, leading UX across onboarding, goal-setting, and implementation planning experiences. Defined information architecture and user journeys for translating long-term user goals into structured action plans through AI-assisted interaction flows.
APR, 2024 – JUL 2025
Designer, Tavus
As the sole designer on the team, led end-to-end product design of a developer-facing conversational video AI platform from 0→1. Defined core platform architecture, developer workflows, and persona setup flows to reduce integration complexity for technical users onboarding AI video via API. Partnered with product and engineering to translate infrastructure-level capabilities into usable platform experiences, supporting adoption in enterprise onboarding and pilot environments.
APR, 2024 – JUL 2025
Designer, Tavus
As the sole designer on the team, led end-to-end product design of a developer-facing conversational video AI platform from 0→1. Defined core platform architecture, developer workflows, and persona setup flows to reduce integration complexity for technical users onboarding AI video via API. Partnered with product and engineering to translate infrastructure-level capabilities into usable platform experiences, supporting adoption in enterprise onboarding and pilot environments.
JUL, 2022 – NOV, 2023
Senior UI/UX Designer, Arounda
At Arounda, I designed interfaces and prototypes for early-stage AI, fintech, and e-commerce products, collaborating directly with stakeholders to define product direction and support startup fundraising efforts through MVP development.
JUL, 2022 – NOV, 2023
UI/UX Designer, Arounda
At Arounda, I designed interfaces and prototypes for early-stage AI, fintech, and e-commerce products, collaborating directly with stakeholders to define product direction and support startup fundraising efforts through MVP development.
JUL, 2022 - NOV, 2023
Senior UI/UX Designer, Arounda
At Arounda, I designed interfaces and prototypes for early-stage AI, fintech, and e-commerce products, collaborating directly with stakeholders to define product direction and support startup fundraising efforts through MVP development.
APR, 2024 – JUL 2025
Designer, Tavus
As the sole designer on the team, led end-to-end product design of a developer-facing conversational video AI platform from 0→1. Defined core platform architecture, developer workflows, and persona setup flows to reduce integration complexity for technical users onboarding AI video via API. Partnered with product and engineering to translate infrastructure-level capabilities into usable platform experiences, supporting adoption in enterprise onboarding and pilot environments.
NOV, 2020 – JUN, 2022
UI/UX Designer, SeaRates by DP World
At SeaRates, I designed logistics dashboards and internal SaaS tools, implementing a scalable design system that improved usability and supported operational decision-making across global logistics workflows.
NOV, 2020 – JUN, 2022
UI/UX Designer, SeaRates by DP World
At SeaRates, I designed logistics dashboards and internal SaaS tools, implementing a scalable design system that improved usability and supported operational decision-making across global logistics workflows.
NOV, 2020 – JUN, 2022
UI/UX Designer, SeaRates by DP World
At SeaRates, I designed logistics dashboards and internal SaaS tools, implementing a scalable design system that improved usability and supported operational decision-making across global logistics workflows.
Mood Poster Generator
A personal experiment with vibe-coding using Claude Code. I wanted to build something lightweight and fun — a tool where the experience itself feels creative. You answer a few questions about your mood and get a custom poster worth printing.
03
About me
Hi, I'm Anna👋, a Product Designer passionate about crafting visually stunning and user-friendly interfaces. I enjoy working on products from exploration to polished delivery.
With experience across diverse projects, I thrive on collaboration and love mentoring.
📍 Based in San Francisco, helping teams build products that feel intuitive and truly user-centered.
Contributions
2025 – Present
2025 – Present
2025
2023 – 2024
Publications
Mood Poster Generator
A personal experiment with vibe-coding using Claude Code. I wanted to build something lightweight and fun — a tool where the experience itself feels creative. You answer a few questions about your mood and get a custom poster worth printing.
03
About me
Hi, I'm Anna👋, a Product Designer passionate about crafting visually stunning and user-friendly interfaces. I enjoy working on products from exploration to polished delivery.
With experience across diverse projects, I thrive on collaboration and love mentoring.
📍 Based in San Francisco, helping teams build products that feel intuitive and truly user-centered.
Contributions
2025 – Present
2025 – Present
2025
2023 – 2024
Publications
Mood Poster Generator
A personal experiment with vibe-coding using Claude Code. I wanted to build something lightweight and fun — a tool where the experience itself feels creative. You answer a few questions about your mood and get a custom poster worth printing.
03
About me
Hi, I'm Anna👋, a Product Designer passionate about crafting visually stunning and user-friendly interfaces. I enjoy working on products from exploration to polished delivery.
With experience across diverse projects, I thrive on collaboration and love mentoring.
📍 Based in San Francisco, helping teams build products that feel intuitive and truly user-centered.
2025 – Present
2025 – Present
2025
2023 – 2024
Contributions
Mood Poster Generator
A personal experiment with vibe-coding using Claude Code. I wanted to build something lightweight and fun — a tool where the experience itself feels creative. You answer a few questions about your mood and get a custom poster worth printing.
03